What's Your Point?

Before you start writing, ask yourself this: "do I know what my point is? What is my point?" Define it for yourself.

I can ususally tell when I see poor writing because I begin asking "what's the point?". Readers should not have to ask this question. If they do, the writer is making them work too hard, or has become lost in the superfluous.

The old adage "First tell the reader what you're going to say, then say it, then tell them what you said." is one way of making your point. But, it's not always necessary and carries its own risks (like boring your reader or wasting their time). Usually you can make your point once, as long as it's clear and not lost in the mix.

During your final review assure that you have in fact made your point. Have I made my point?