Business Writing Tip 2

Business Writing Tip 2

 

Know your reader's limitations.  Step out and put yourself in their place.  When writing it's very easy to make assumptions about what your audience knows or believes, or to overlook what they don't know.  In fact a common writing mistake is to assume that your audience knows what you know or thinks like you think.  Big mistake.  What happens is you leave gaps in the flow and logic of your presentation.

 

Check your premises in this regard.  Knowing their limitations enables you to tune in to "how" to present and "what" to say.

 

Be sure that you are giving them enough information to understand your point.  On the other hand, be careful not to insult or bore them by giving them supporting or background information that they don't need.